Beat the Crowd

Hone your jungle smarts to be a real contrarian and prey on the stock market

Gaming the Herd is the real contrarian's guide to investing, with comprehensive explanations of how a true contrarian investor thinks and acts-and why it works more often than not. Bestselling author Ken Fisher breaks down the myths and cuts through the noise to present a clear, unvarnished view of timeless market realities, and the ways in which a contrarian approach to investing will outsmart the herd. In true Ken Fisher style, the book explains why most investors aren't bulls or bears-and which animal mentality you should develop.

Contrarians understand how headlines really affect the market and which noise and fads they should tune out. Gaming the Herd is a primer to the contrarian strategy, teaching readers the jungle savvy they need to outperform the herd-like masses. * Discover the limits of forecasting and how far ahead you should look * Learn why political controversy matter less the louder it gets * Resurrect long-forgotten, timeless tricks and truths in markets * Find out how the contrarian approach makes you right more often than wrong

A successful investment strategy requires information, preparation, a little bit of brainpower, and a larger bit of luck. Pursuit of the mythical perfect strategy frequently ends in a cacophony of talking heads and twenty-four hour noise, but Gaming the Herd cuts through the mental clutter and collects the pristine pieces of actual value into a tactical approach based on going against the grain.