# 1028520

The Business of Winning

Strategic Success from the Formula One Track to the Boardroom

Συγγραφέας: Gallagher Mark
Εκδότης: Kogan Page Ltd
ISBN: 9780749472726
Αριθμός Σελίδων: 256
Διαστάσεις: 23x1x16
Έτος Έκδοσης: 2014

Σύνοψη του βιβλίου "The Business of Winning"

Formula 1 is a microcosm of global businesses. To be successful in it requires strong skills; leadership, vision, communication, as well as the ability to design, manufacture, develop and bring to market a constantly improving high technology product, working to immoveable deadlines with hundreds of suppliers, demanding customers and all in the face of a relentless 20-event schedule around the world where your results are posted every fortnight and the successes and failures are there for all to see. The Business of Winning is the one stop management guide seen through the perspective of the high-profile, high-pressure world of Formula 1. The book is based on hard-won experience; practical examples and accounts of how owners, drivers, teams, technicians and sponsors deal with the full range of management questions and issues they face every day. The author brings the drama of the business to life in vivid detail, with experiences and insights that executives can use for invaluable ideas and inspiration.

Συγγραφέας/εις: Gallagher Mark
Κατηγορία: management
ISBN: 9780749472726
Ημερ/νία έκδοσης: 03/10/2014
Εκδότης: Kogan Page Ltd
Εξώφυλλο: Paperback
Σελίδες: 256
Τόπος έκδοσης: London
Χώρα έκδοσης: United Kingdom
Βάρος βιβλίου: 396 gr
Διαστάσεις βιβλίου: 23x1x16 cm
Λεπτομέρειες εικονογράφησης: black & white illustrations


Chapter - 01: Formula one A global business; Chapter - 02: In sights on leadership; Chapter - 03: Brand building; Chapter - 04: Building winning teams; Chapter - 05: The pit stop; Chapter - 06: The importance of change; Chapter - 07: Formula one's safety revolution; Chapter - 08: Innovating to succeed; Chapter - 09: Performance management; Chapter - 10: Communication; Chapter - 11: learning from F1's top drivers; Chapter - 12: Coulthard in conversation; Chapter - 13: Stories from my time in F1

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