# 0955700

The ASMP Guide to New Markets in Photography


Συγγραφέας: Carr Susan
Εκδότης: Skyhorse Publishing
ISBN: 9781581159219
Αριθμός Σελίδων: 304
Διαστάσεις: 23x15x15
Έτος Έκδοσης: 2012

Σύνοψη του βιβλίου "The ASMP Guide to New Markets in Photography"

As a result of changes in technology and the economy, every successful photography career today is unique, and each image-maker needs to build a career that matches his or her talents to one or more markets. This indispensable manual from the American Society of Media Photographers sets the stage for understanding where the industry is now and where it is headed while offering step-by-step instructions for building a career tailored to one's own talents, interests, and business style in today's market. An overview of developments in the industry covers the new visual needs created by the economy, the changing definition of what it means to be a photographer, the shifting distribution of clients, the role of technology, and the role of copyright, licensing, compensation, and contracts. Photographers learn how to navigate this changing landscape in a second section that guides them through a strategic analysis of their strengths and weaknesses and provides expert advice on building a business plan, marketing, and selling. Also included are concise business biographies of fifty visual artists who have successfully taken on the new markets in photography, to give readers an idea of the many directions a career today can take.


Συγγραφέας/εις: Carr Susan
ISBN: 9781581159219
Ημερ/νία έκδοσης: 09/10/2012
Εκδότης: Skyhorse Publishing
Εξώφυλλο: Paperback / softback
Σελίδες: 304
Συντελεστές: Edited by: Susan Carr
Τόπος έκδοσης: New York
Χώρα έκδοσης: United States
Βάρος βιβλίου: 425 gr
Διαστάσεις βιβλίου: 23x15x15 cm
Λεπτομέρειες εικονογράφησης: illustrations

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