Bestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, International Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.
1. Methods for Acquiring Knowledge. 2. Finding Research Ideas. 3. Research Ethics. 4. Measuring Variables. 5. Sampling Techniques. 6. Approaches to Research: Internal and External Validity. 7. Descriptive Research. 8. The Correlational Research Strategy. 9. True Experiments. 10. The Between-Subjects Experimental Design. 11. The Within-Subjects Experimental Design. 12. The Nonexperimental and Quasi-Experimental Research Strategies. 13. Factorial Designs. 14. Statistical Analyses. 15. Single-Subject Research Designs. 16. An Introduction to APA-Style Research Reports.